Photo Courtesy of Power Energy Toothpaste (Media Kit)
Some morning routines involve driving kids to school and running errands, while others include a brisk jog and a not-so-quick commute to work. However you spend your a.m. hours, two things many people do before leaving the house are brushing their teeth and grabbing a cup of coffee.
Now one company is attempting to make getting ready even easier with a cool combination of caffeine and dental hygiene known as the Power Energy Toothpaste. According to Power Toothpaste co-founder Dan Meropol, the goal is not only to simplify your morning but also to “make oral care fun and exciting again” so people will be more dedicated to brushing and flossing. We’re all for that!
But what isn’t “fun and exciting” is wandering the oral care aisle of the drug store, confused about which one of the fifty different types of toothpastes you should purchase. Yet about 56% of adults in the U.S. find themselves in this predicament, according to a recent survey conducted by the American Dental Association.
Believe it or not, the toothpaste industry is worth about $1.5 billion these days! The industry’s boom isn’t necessarily attributed to new brands entering the market, but rather each brand introducing different types of toothpastes with various functions and flavors. So which one should you choose? Let’s discuss it.
What is toothpaste made of?
First of all, what is toothpaste exactly? For starters, toothpaste contains water, along with humectants to help retain the moisture, yielding toothpaste’s smooth gel texture that allows it to be squeezed out of a tube.
Thickeners also contribute to a toothpaste’s texture, while detergents produce the foam when you brush. Slightly abrasive ingredients, like calcium carbonate and silicates, help to remove food particles and polish your teeth. Artificial sweeteners often add flavoring toothpaste, though they don’t contain real sugar, which would cause gum tissue inflammation associated with gingivitis.
If you have frequent canker sores…
Pick a toothpaste that does not contain the ingredient sodium lauryl sulfate (SLS) which sometimes aggravates sensitive gums, creating canker sores.
If your goal is teeth whitening…
Try a whitening toothpaste, which contains the abrasive agents discussed earlier, like magnesium carbonate, calcium carbonate and hydrated aluminum oxides. These abrasive agents accomplish teeth whitening by scrubbing your teeth and attaching to and removing stains. Some whitening toothpaste may also contain a little bit of hydrogen peroxide.
However, if you continue to consume foods and drinks that could stain your teeth, a whitening toothpaste may not produce the results you desire. If you’re looking for a more drastic effect, professional teeth whitening by your dentist could be your best option.
If you struggle with plaque...
Select a tartar control toothpaste, with ingredients like zinc citrate, triclosan and pyrophosphates. While only your dentist can remove plaque that has already accumulated, tartar control toothpaste ingredients can help to stop some of the plaque from solidifying in the first place.
If you’re fighting bad breath...
Try a toothpaste containing triclosan, which is often found in toothpastes designed for sensitive gums.
If you suffer from dry mouth…
Choose a toothpaste that contains xylitol, an ingredient that increases saliva circulation.
If you prefer natural or gluten free products...
Again look for the ADA seal of approval, but it’s still possible to find more “natural” toothpaste options. In natural toothpastes, the sweeteners, like xylitol, stevia and peppermint oil, come from more natural sources such as herbs. Natural toothpastes may also exclude the artificial dyes that some regular toothpastes contain.
There are also gluten free toothpastes for people with severe gluten allergies who are worried about unintentionally ingesting any amount of toothpaste containing gluten. These toothpastes rely on natural thickeners like cellulose gum.
The Best Toothpaste for You
The truth is, everyone’s dental health needs are different, so the best toothpaste for you might not be the right toothpaste for other people. Through this post, we wanted to outline what to look for in a toothpaste based on your own dental health needs, but we’re always happy to answer any questions you might have about dental hygiene products, or dental anything! Ask our Memphis dental staff what the best toothpaste might be for you at your next teeth cleaning, which you can schedule right here on our website.
Here's to Your Smile,